Hi, I’m

Kathy Rivera

A marketing and tech professional who loves connecting the dots between creative vision, technical capabilities, and business results.

From strategy to implementation.

I’ve been working at the intersection of marketing, data, SEO, and design to help businesses grow in ways that last. This means thinking creatively, understanding what the data is telling and building systems people can use.

How I Work: Closing The Gap Between Business Strategy, UX & Data Insights

The best solutions and partnerships come from understanding what the business needs, what users actually do, what the data reveals, and what’s technically feasible. Working across strategy, technical planning, design, and data helps connect insights that might otherwise stay separate so that user behavior becomes business value, technical realities become creative solutions, and data becomes better decisions.

Business

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Creativity

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Technology

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Data

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Working Together to Solve Problems

Digital Marketing & SEO

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Brand & Product Management

Understanding the brand, the user pain points and where we’re at to prioritize what drives the biggest impact.

Design & Marketing Materials

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Strategy & Data Analytics

Data-driven decision making. Prioritize efforts and allocate resources to drive impact.

Content Strategy & Development

Training and supporting cross-functional teams helps improve collaboration between stakeholders, creating e-learning modules, in-person workshops.

Training & Education

Training and supporting cross-functional teams helps improve collaboration between stakeholders, creating e-learning modules, in-person workshops.